We started small.. selling out of the trunk of a car in Bakersfield, CA then we started running a brick-and-mortar store selling supplements from other brands. From the beginning, we were fueled by a deep passion for quality ingredients and a desire to deliver real value to our customers.

Driven by this vision, we made the bold decision to move to Los Angeles, CA, during the challenges of COVID to expand and grow. It was far from easy—at one point, we almost lost everything. But through hard work, resilience, and an unwavering commitment to our mission, we came roaring back stronger than ever.

Today, we’re proud to bring you our very own brand, crafted with care and a relentless focus on quality. It’s more than a business—it’s a promise to you, built on the lessons and perseverance of our journey. Thank you for being part of it.

HARD WORK

Show up no matter how you feel. Discipline drives success. Always aim to improve. Failure is only in the mind unless it’s final. Choose the hard path. Keep moving. Never quit.

CLEAN FUEL

Create the best possible product. Utilize cleanest available ingredients. Set the standard. Truly healthy. Test for quality and efficacy. Trust is paramount. Innovate with purpose and discipline. Use what is proven.

No Excuses

Earn it every day. Strive for excellence in everything. When opportunities present themselves Do More. Do the right thing for the right reasons. Hold the line. Our word is our bond. Give 100%.